This episode of the Music Marketing [dot] com Podcast is a followup to How To Promote Your New Album (Or Anything) In 7 Easy Steps and it will help you to watch the video on that page before listening.
This episode gives specific advice on simple techniques you can use to book more gigs, although the basic "formula" will work for anything you want to do -- sell albums, get people to shows, etc.
If you're looking to better understand music marketing and the psychology behind why some musicians get gigs and others don't, this episode is for you. You'll learn how to "talk the language" of your customer for the best results no matter what you're trying to do.
Other topics discussed:
- Nile Rodgers of Chic
- Daft Punk's album promotion strategy
- The marketing advantage of producers
You can listen below or subscribe via iTunes.