2 Must-Read Books for Musicians

Two new books I think you should know about...

1. Guerrilla Music Marketing Online - 129 Free and Low-Cost Strategies to Promote and Sell Your Music on the Internet

This is the latest book by Bob Baker, the king of marketing music on a budget. It's full of great ideas on how to stretch your promotion dollar.

The book is laid out in five sections...

1. Laying the Foundation for Online Music Promotion
2. Creating a Highly Effective Artist Web Site 
3. Promoting Your Music Across the Internet 
4. Making the Most of Social Media and the Interactive Web 
5. Powerful Music-Specific Sites & Online Services You Need to Know About 

If you're looking to sell more music, get more people to your shows, and have a greater online presence, you absolutely should check this out. It's not a magic bullet, but a simple plan for you to follow that, if you do, will get you results in the form of more attention (and money) for your music.

2. Anything You Want

This is the new book by Derek Sivers of CD Baby fame and it's being released later this month on Seth Godin's "Domino Project" imprint with Amazon.

Here's a "secret spy photo" of some promotion material that I got from last week's BookExpo in NYC...

While it's not specifically about the music business, it is about creating the life you want, which is probably one of the reasons that you're a musician.

From the official product description...

"HIS STORY IS YOUR STORY. When anyone can start a business (when everyone is running their career like a business), it begs a question. This is your one chance at life, you can have anything you want, what is worth doing? Most people don't know why they're doing what they're doing. They imitate others, go with the flow, and follow paths without making their own. They spend decades in pursuit of something that someone convinced them they should want, without realizing that it won't make them happy. Anything You Want is a manifesto about living life, appreciating enough, and doing what matters. It's most of what fabled entrepreneur Derek Sivers learned in ten years of starting and growing a small business, compacted into something you can read in an hour and a half. A life worth living starts with knowing your personal philosophy of what makes you happy and what's worth doing. LET'S GET STARTED."

Comments

[James]

Uhuh, these books are so helpful and full of wonderful and effective ideas to succeed in the music industry. These books are worth every penny spent, indeed!