If you've ever wondered why musicians who are really talented, come up with great songs, do great performances, and have their fingers on the pulse of what is happening lose the ability to do any of this within a very short period of time, here's why...
They get busy doing other things.
When your music business grows, what you're expected to do changes. For example, when you're first breaking, you write songs, you record them, and you perform them. That's what gets you to the next step.
Unfortunately, for most bands, the next step is everything except writing, recording, and performing. It's stuff like doing interviews where you talk about writing, recording, and performing. And you hang out with guys like me instead of your fans.
Guys like me don't buy music; we get promo copies.
If you're looking for a longterm career in the music business, here are two rules to follow:
1. Dance With the One Who Brung Ya - What got you here is connecting with fans. Don't forget about them when you're trying to make industry people happy. Focus on the fans and everything else will take care of itself.
2. Outsource - Right now, regardless of where you are in your music business career, is the time to bring in somebody to help you with all the "non-connecting" tasks you have to deal with. Your focus should be on things that nobody else can do, which for most musicians will be writing, recording, and performing.
What music business tasks should you be outsourcing to somebody else? Answer below...