A couple of weeks ago, I posted my thoughts on exclusivity and how it will help you to sell more music (or anything else).
Looks like Zappos is getting in on things. Just got this in my email box...
Signed up and got this...
If you've ever ordered from Zappos, you'll know that everybody gets free overnight shipping, so this is a nice way to put a positive spin on something that is already happening and make customers feel even better about their experiences with the company.
You can do the same thing.
I like that. Hey get VIP access to my music at:
http://soundcloud.com/CharlesHill
There's some variety for your ipod!
Posted by: chuck | July 19, 2010 at 06:26 AM
Uhhhh... Not exactly what I had in mind, but I'll give you credit for being creative. :)
Posted by: David Hooper | July 19, 2010 at 01:12 PM
I heard Zappos CEO, Tony Hsieh, speak at the Pollstar Live! conference this past February. After hearing about he runs the company and keeps a positive work environment, it's easy to see why and how the Zappos team comes up with creative concepts like this!
www.gigsalad.com
Posted by: Jordan_GigSalad | September 16, 2010 at 04:56 PM