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July 14, 2008

Guns N' Roses is Back...with a NEW Marketing Strategy

After a hundred years and $10,000,000,000 of studio time, Guns N' Roses is finally releasing a new song, Shackler's Revenge.

More interesting to me is the fact that they're doing it via the Rock Band 2 video game.

May be a good idea.  I don't know.  I question whether anybody under 35 knows who this band is.

Does that matter?  Games like Rock Band and Guitar Hero are certainly exposing a new generation to "old generation" music.  Maybe Guns N' Roses will have some luck with a younger crowd...

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